3SS and castLabs partner on Android TV integration

Tuesday, September 10th, 2019
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3SS and castLabs Launch Strategic Partnership to Deliver World-class Android TV Projects

BERLIN — 3 Screen Solutions (3SS), leading provider of software solutions for set-top box (STB) and multiscreen digital entertainment, and castLabs, software and cloud services provider for digital video markets worldwide, announce their strategic partnership to provide a smooth Android TV integration service to their customers. The companies have been collaborating for over a year to help service providers enjoy the benefits of Android TV, the operating system that is becoming increasingly popular in the industry.

Throughout the partnership, castLabs has provided several of its solutions including DRMtoday, an advanced digital rights management (DRM) licensing service for online and offline scenarios to protect video delivery, and PRESTOplay, software development kits (SDKs) that support the latest player features and standards across multiple platforms. 3SS has been enabling the integrations, and empowering operators to deliver highly engaging user experiences to subscribers, including an operator-branded Android TV Custom Launcher thanks to 3SS’ multiple award-winning front end and UI solution, the 3READY Android TV Framework.

“Through our partnership with castLabs, service providers benefit from a combination of knowledge and experience from service delivery through to optimizing the player experience in Android TV deployments,” said Pierre Donath, 3SS Chief Product Officer.

This partnership enables 3SS and castLabs to combine holistic and transformative approaches to OTT to fuel innovation and accelerate streaming transformations. The companies recently delivered a major Android TV operator tier set-top box project to enable the next-generation TV service from Proximus.

“The combination of castLabs and 3SS’ advanced technologies delivers next generation viewing experiences, enabling end users to access and enjoy the latest content on Android TV in an intuitive and highly engaging way,” added Bojan Jovanović, Lead Delivery Manager at castLabs. “Working with 3SS has always been a very collaborative and communicative experience where both companies focus on benefiting our shared service provider customers with our combined specialist expertise.”

Join castLabs at IBC 2019, booth 14.A14 to view a demo featuring 3SS’ 3READY Custom Launcher and castLabs’ PRESTOplay Android SDK.