Digital TV News: Randall Rothenberg
IAB & 4A’s release Ts&Cs addendum for long-form video
Jan 4, 2018 – The Interactive Advertising Bureau (IAB) and 4A’s (American Association of Advertising Agencies) have released a set of terms and conditions for long-form video, a key addendum to the standard Ts and Cs, last updated in 2009.
News categories:
Interactive Advertising Bureau, American Association of Advertising Agencies, Randall Rothenberg, Marla Kaplowitz, Advertising, NewFronts, USA
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