Marvell Announces Comprehensive LCD-TV Chassis Reference Design Powered by Qdeo Video Processing
Monday, January 7th, 2008Turnkey Hardware/Software Solution with Award-Winning Video Processing Enables Rapid Time-to-Market of Richly Featured LCD-TVs
Santa Clara, California — CES 2008 — Las Vegas, Nevada — Marvell (NASDAQ: MRVL), a leader in storage, communications, and consumer silicon solutions, today announced the 88DE2710-WX, a complete HD-ready hardware and software solution LCD-TV chassis. Featuring the Marvell® 88DE2710 digital video format converter with Qdeo™ video processing, the 88DE2710-WX reference design delivers consistent, immersive viewing experiences with all types of content and video sources.
“Led by developing markets such as China and India, consumer demand for HD-ready flat panel display TVs is driving the continued growth in the LCD-TV sales, whose total market is projected to pass worldwide annual sales of 115Mu in 2009,” said Ross Young, president of DisplaySearch, the leading display market research firm. “Marvell has built a solid reputation for its quality video processing and as a proven supplier of IC solutions in high-volume markets is well positioned to be a key player in this growing market.”
The 88DE2710-WX is a feature-packed HD-ready reference design developed for LCD-TVs. Featuring the award-winning Qdeo video processing and its comprehensive suite of advanced video processing technologies, the 88DE2710-WX provides quiet, natural video free of artifacts and noise. Additional features include Marvell’s multi-window technology for viewing up to four favorite programs in a single screen; dual-HDMI v1.3 inputs; superior audio processing capabilities; dual silicon tuners with fast RF (radio-frequency) channel scan and tuning; and high-resolution OSD drawing capability using a 200MHz dedicated processor.
“We designed the 88DE2710-WX as a comprehensive best-in-class solution for the burgeoning DTV market,” stated Dr. Nikhil Balram, vice president and general manager of the Digital Entertainment Business Unit, Marvell. “This reference design provides a host of cutting-edge hardware and software technologies that deliver an unparalleled home theater experience, illustrating the range of our Qdeo video processing technology.”
An Onida Xaria 42″ LCD-TV featuring the 88DE2710-WX is currently being demonstrated inside the Marvell booth at the Consumer Electronics Show.
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