Openwave Mobility launches 4K Ultra HD video optimization for mobiles

Monday, October 13th, 2014 
Openwave Mobility logo

Openwave Mobility Launches Industry’s First 4K Ultra-HD Video Optimization for Mobile Devices

  • Next Generation Video Optimization Offers Five Times More Data Savings

REDWOOD CITY, Calif. — Openwave Mobility, a software innovator enabling operators to manage and monetize mobile data, is the first company to provide comprehensive optimization for 4K Ultra-HD video on mobile networks. It offers carriers up to five times more data savings compared to previous technologies. Openwave Mobility’s DynaMO, is now capable of optimizing High Efficiency Video Coding (HEVC) to achieve optimum HD video playback on mobile devices.

DynaMO seamlessly manages the competing next generation video formats, H.265 and VP9, without degrading quality. HEVC has been touted as the pathway to bring 4K Ultra HD video to mobile devices. The video formats are more than twice as efficient as previous generations, but have until now proven to be challenging to optimize. As well as optimizing HEVC, DynaMO is capable of recoding older video formats into HEVC in order to provide further data savings for operators.

“Mobile video already accounts for over half of the data on mobile networks and HD video is going to be a major concern for operators who already have heavily burdened networks,” said Matt Halligan, Chief Technology Officer at Openwave Mobility. “Our progress on HEVC optimization will help operators prepare for Next Generation HD video and help reduce the amount of video data traffic dramatically. The inclusion of 4K Ultra HD video optimization demonstrates our commitment to innovation. By providing optimization solutions for next generation codecs, Openwave Mobility is once again ahead of the curve.”

DynaMO is the industry’s first NFV-ready audio, HD and media optimization solution to help carriers manage the bandwidth constraints on their networks. DynaMO uses a combination of contextually-selective and congestion-aware optimization techniques to provide the highest quality video experience for users. Taking into account each subscriber’s device, it intelligently adapts video optimization to fit the original video. The solution monitors individual users’ data sessions, optimizing videos only when networks are congested and to the extent where smooth playback can be achieved.

DynaMO’s HEVC optimization is available for trials and demos immediately.