Mobile TV News

MRC finalizes Cross-Media Audience Measurement Standards for video
Sep 4, 2019 – The Media Rating Council (MRC) has issued a final version of its Cross-Media Audience Measurement Standards. The document sets forth provisions to guide the measurement of video advertising and content delivered through television, OTT and digital, including both desktop and mobile.
News categories: Media Rating Council, George W. Ivie, Advertising, Big Data, Digital TV, Mobile, OTT, USA, Worldwide

ATSC 3.0 fixed and mobile performance field tested
Sep 3, 2019 – ONE Media 3.0 (Nasdaq: SBGI), with partners ETRI, InterDigital and Technicolor has run live broadcast tests to validate the integration and quantify the performance of key advanced components of ATSC 3.0.
News categories: ONE Media 3.0, Technicolor, InterDigital, ETRI, Mark Aitken, Thomas Bohan, Alan Stein, Sung-Ik Park, ATSC, Digital TV, Mobile, USA

Airtel launches converged entertainment platform
Sep 2, 2019 – Bharti Airtel has announced the launch of its converged digital entertainment play: Airtel Xstream. Over the coming months, Airtel plans to roll out a range of solutions to cater to the entertainment needs of every customer segment of India.
News categories: Airtel, Adarsh Nair, Digital TV, India, Mobile, OTT, Satellite, Set Top Box

Operator 5G boosted by strong projections for 5G PCs and tablets
Jul 16, 2019 – Research from Strategy Analytics shows that 45 million PCs and tablets globally will incorporate 5G connectivity by 2023, offering mobile operators a fresh opportunity to sell the advantages and new use cases of high-speed cellular connectivity.
News categories: Strategy Analytics, Eric Smith, David Mercer, 5G, Market Research, Tablet, Worldwide

Comscore announces launch of Video Metrix Multi-Platform in Malaysia
Jul 9, 2019 – Comscore has announced the launch of Video Metrix Multi-Platform in Malaysia. The product provides a single, unduplicated measure of digital video consumption across smartphone, tablet and desktop devices.
News categories: Comscore, Kedar Gavane, Serm Teck Choon, Advertising, Big Data, Malaysia, Mobile, OTT

Potential U.S. broadband cord-cutters watch over six hours of mobile video per week
Jul 1, 2019 – According to Parks Associates, U.S. broadband households highly likely to cut the cord in the next 12 months watch more than six hours of video content on their mobile phone a week, compared to 2.5 hours among all U.S. broadband households.
News categories: Parks Associates, Brett Sappington, Broadband, Market Research, Mobile, USA

5G smartphone shipments to overtake 4G in 2023
Jul 1, 2019 – According to Canalys, 5G-enabled handsets will reach nearly 800 million units in 2023, accounting for 51.4% of all smartphone shipments, passing 4G smartphones five years after commercial launch. The CAGR between 2019 and 2023 will be 179.9%.
News categories: Canalys, Nicole Peng, Mo Jia, 5G, Market Research, MWC19, Smartphone, Worldwide

Ericsson Mobility Report: 5G uptake even faster than expected
Jun 11, 2019 – Rapid early momentum and enthusiasm for 5G has led Ericsson (NASDAQ: ERIC) to forecast an extra 400 million enhanced mobile broadband subscriptions globally by the end of 2024. The company now forecasts 1.9 billion 5G subscriptions – up from 1.5 billion forecast in November 2018.
News categories: Ericsson, Fredrik Jejdling, 5G, Content Distribution, Digital TV, Market Research, Mobile, Worldwide

5G will capture wireless service revenue but deliver no industry growth
Jun 10, 2019 – 5G networks will generate 26% of wireless service revenue in 2024, though that impressive share will not boost the overall performance of a stagnating global wireless market. This is the conclusion of the latest forecast report from Strategy Analytics.
News categories: Strategy Analytics, Phil Kendall, David Kerr, 5G, Market Research, Mobile, Worldwide