Market Research (Reports, Surveys, Forecasts, Subscribers, …) News

200 million homes now have an Ultra HD TV
Dec 6, 2018 – The number of homes worldwide using an Ultra HD TV has now passed the 200 million mark, according to Strategy Analytics. The company predicts that 222 million homes will own an Ultra HD TV by the end of 2018, up nearly 50% over the past twelve months.
News categories: Strategy Analytics, David Mercer, David Watkins, Digital TV, Market Research, Smart TV, Worldwide

Bigger-screen TV shipments surged in Q3 2018
Dec 5, 2018 – Although overall TV shipments in the third quarter of 2018 were flat compared to the previous year, the average TV unit-shipment screen size increased more than any previous quarter in more than a year, according to IHS Markit (Nasdaq: INFO).
News categories: IHS Markit, Paul Gagnon, Digital TV, Market Research, Smart TV, Worldwide

ABI Research lowers 2023 VR forecast
Dec 5, 2018 – The Virtual Reality (VR) market is at a crossroad, finds ABI Research. The company has lowered its installed base forecast to clear just over 140 million by 2023, contingent on mobile VR turning things around and again becoming a viable segment of the market.
News categories: ABI Research, Michael Inouye, Digital TV, Market Research, Metaverse, Worldwide

Over 80% of U.S. smart TVs are now connected to the internet
Dec 4, 2018 – Parks Associates research has shown that ownership of streaming media players has almost doubled from about 21% of U.S. broadband households in 2014 to almost 40% in 2018, while smart TV ownership has increased from 34% to 53% during the same time period.
News categories: Parks Associates, Elizabeth Parks, Digital TV, Market Research, Smart TV, Streaming, USA

VR device market declines in 2018 but outlook remains positive
Dec 3, 2018 – Despite early enthusiasm and a continued expectation of significant long-term potential for the technology, CCS Insight believes there is still significant work to be done to improve the user experience, software platforms and content availability.
News categories: CCS Insight, Ben Wood, Digital TV, Market Research, Metaverse, Worldwide

Demand growth for Flat Panel Displays expected to ease through 2021
Nov 30, 2018 – After hitting 7.3% growth in 2018, global demand for flat panel displays (FPDs) in terms of area is forecast to expand 6.4% to 228 million square meters in 2019. It is the first slowdown in year-on-year growth in four years, according to IHS Markit (Nasdaq: INFO).
News categories: IHS Markit, Ricky Park, Digital TV, Market Research, Smart TV, Worldwide

Nintendo to re-take number one spot in game console market
Nov 29, 2018 – Nintendo is set to regain its leadership position in video game consoles for the first time since 2009, according to Strategy Analytics. Nintendo is expected to sell 17.3 million Switch consoles worldwide in 2019.
News categories: Strategy Analytics, David Watkins, Chirag Upadhyay, Gaming, Market Research, Worldwide

4K UHD to surpass 100 million shipments
Nov 28, 2018 – As 2018 draws to a close, consumer interest in 4K UHD continues to climb, receiving a further push due to average retail prices reaching parity with HDTV sets, according to the latest report from Futuresource Consulting.
News categories: Futuresource Consulting, Tristan Veale, Digital TV, Market Research, Smart TV, Worldwide

Consumers far more likely to recommend online than traditional pay-TV services
Nov 28, 2018 – U.S. consumer data from Parks Associates finds that the average net promoter score (NPS) for traditional pay-TV providers in 3Q 2018 was -19. By comparison, the average NPS for the major online pay-TV and OTT video services was positive.
News categories: Parks Associates, Brett Sappington, Digital TV, Market Research, USA