ONO cable TV subscribers down 6.2% in 2009
Tuesday, March 16th, 2010MADRID — Grupo Corporativo ONO, S.A. (“ONO”), the leading alternative provider of telecommunications, broadband Internet and pay television services in Spain, announced today the consolidated unaudited results for the quarter ended 31 December 2009.
Television
Cable television customers decreased by 64,000 or 6.2% in the last twelve months, reaching 975,000 as of 31 December 2009.
Cable television customers as a proportion of total customers decreased by 2.6 pp in the last twelve months to 53.4% as of 31 December 2009 and the penetration of cable television services over homes released to marketing decreased in the quarter by 1.0 pp to 13.9%.
During the last twelve months, the decrease in cable television customers is mainly due to the discontinued offer of this product on a standalone basis and the increased focus on acquiring customers with telephony and broadband bundles, which enjoy lower churn rates.
Customers (thousands, except where otherwise stated):
31-Dec-09 30-Sep-09 % change 31-Dec-08 % change --------- --------- -------- --------- -------- Residential Cable 1,825 1,819 0.4% 1,853 (1.5%) Television (RGUs) 975 977 (0.2%) 1,039 (6.2%)
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