BitBand's Technology Powers Synterra's Advanced IPTV Services in Russia

Sunday, September 9th, 2007

AMSTERDAM, Netherlands — BitBand, a leading provider of video delivery solutions for broadband IP networks, announced today that it has been selected to supply its IPTV Video Delivery Solution to the Russian alternative telecommunication operator Synterra. The deployment is led by BCC Company, a leading Russian IT-project company, which implements integrated solutions for telecommunication operators and corporate clients.

Synterra Group, an independent, national telecommunications operator, is licensed for voice services in 22 regions of Russia, and for data and channel lease in all the regions with a market share of over 50% in wholesale IP-transit. Within the new triple play offering, Synterra’s aim is to introduce next generation TV and video services, offering its customers a wide array of entertainment packages. These new IPTV On Demand services based on technology solutions by BitBand will help Synterra to acquire new customers with an enriched offering. BitBand solution will enable Synterra to deliver Catch-up TV, NPVR, Start-over, VOD and other On Demand services, utilizing BitBand’s Maestro™ Content Distribution and Management suite and the Vision™ VOD servers streaming the video content on demand to subscribers.

“Choosing BitBand as our technology partner for presenting IPTV services in Russia is based on the company’s reliable VOD platform and the solution’s scalability”, said Sergey Kanev, VP Sales & marketing, BCC. “Our aim is to provide our telco partners – leading local and international IPTV players – with all necessary components (market analytics, business-model, technical platform), which make them capable of granting customers with competitive innovative services, based on advanced technology”.

“The Russian IPTV market is headed for a huge growth, with innovative players such as Synterra leading the way by introducing advanced TV applications to subscribers” said Michael Katznelson, VP Sales, BitBand. “We, at BitBand, highly appreciate BCC as an experienced and very capable System Integrator for the Russian market, and we look forward to fruitful continuation of our good cooperation.”