Buckeye CableSystem Selects BigBand for IP Video DeliveryWednesday, May 12th, 2010
Operator to Deploy vIP PASS and CVEx for Personalized IP Video Delivery to Multiple Devices That Supports Existing Business Models and Leverages Network Assets
REDWOOD CITY, Calif. — BigBand Networks, Inc. (NASDAQ:BBND), a leader in digital video networking, today announced that Buckeye CableSystem, an innovative independent operator, will extend its switched digital video infrastructure using BigBand’s IP video solution to offer new IP video services to multiple platforms with support for existing business models with the flexibility to integrate with today’s digital rights management solutions. Buckeye has selected Verimatrix for its digital TV security solutions for the trial period. BigBand’s IP video solution encompasses vIP PASS™, which is designed for rapid deployment of IPTV leveraging existing infrastructure, and CVEx™, the company’s control plane that optimizes bandwidth and service delivery across RF and IP transport layers. The deployment marks the first publicly-announced deployment of vIP PASS in North America.
“We are evolving our network capabilities and video services to meet the demands of the next-generation of multi-tasking viewers by offering them the content they want to watch without creating an additional silo for IP video delivery,” said Joe Jensen, Buckeye’s chief technology officer. “We worked closely with BigBand to assemble a solution that builds upon our existing infrastructure, using the same network and back office systems we employ today, to develop a high quality and reliable delivery method that will scale to deliver IP video quickly and cost effectively.”
“BigBand has always believed in an evolutionary approach to innovation that gives our customers the ability to leverage their existing network assets and efficiencies with a graceful migration path to full IP video convergence,” said Ran Oz, Executive Vice President, CTO and Co-Founder of BigBand Networks. “Our IP video approach can open up new market opportunities for operators by allowing them to select the right mix of operational and capital investment to support a multi-screen delivery strategy, and allowing them to quickly expand and turn on new services as demand increases.”