BSkyB results for the six months ended 31 December 2012

Thursday, January 31st, 2013
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British Sky Broadcasting Group Interim Results

MIDDLESEX, UNITED KINGDOM — British Sky Broadcasting Group PLC (LSE:BSY) has released unaudited results for the six months ended 31 December 2012.

“In TV, we added 50,000 new customers in the quarter. Of these, 25,000 are subscribers to our new internet TV service NOW TV, which benefited from our first above-the-line marketing campaign in the autumn. We are set to launch sport on NOW TV later this year following beta testing which started in December.

The proportion of Sky households with fully-connected HD set-top boxes continues to grow. Just under half a million boxes (460,000) were activated in the quarter, taking the total number of connected boxes to 1.7 million. We expect to maintain good growth in this area in 2013.”

Customer Metrics (unaudited)

                                     As at      As at  Annual  Quarterly Growth
                                 31-Dec-12  31-Dec-11  Growth      to 31-Dec-12
                                 ---------  ---------  ------  ----------------
Products ('000s)
 TV (DTH and NOW TV)                10,358     10,253    +105               +50
 HD                                  4,561      4,063    +498               +93
 Multiroom                           2,467      2,350    +117               +44
 Broadband                           4,235      3,651    +584              +132
 Telephony                           4,022      3,407    +615              +134
 Line rental                         3,870      3,106    +764              +162

Paid-for subscription products      29,513     26,830  +2,683              +615

 Connected Sky+HD boxes              1,715        442  +1,273              +460
 Sky Go unique users                 3,066      2,107    +959              +298

Total Customers                     10,742     10,471    +271               +88

TV KPI Summary (000)

                                    FY10/11                         FY11/12         FY12/13
                     ----------------------  ------------------------------  --------------
                         Q2      Q3      Q4      Q1      Q2      Q3      Q4      Q1      Q2
                     ------  ------  ------  ------  ------  ------  ------  ------  ------
Total customers      10,150  10,223  10,294  10,371  10,471  10,549  10,606  10,654  10,742
 Television          10,096  10,147  10,187  10,213  10,253  10,268  10,288  10,308  10,333
 NOW TV                   -       -       -       -       -       -       -       -      25
 Sky+HD               3,497   3,686   3,822   3,925   4,063   4,222   4,343   4,468   4,561
 Multiroom            2,219   2,237   2,250   2,295   2,350   2,378   2,402   2,423   2,467

Connected HD boxes                              204     442     604     995   1,255   1,715
Sky Go unique users                           1,625   2,107   2,607   2,740   2,768   3,066