Midco selects SeaChange next generation platform

Wednesday, March 22nd, 2017
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ACTON, Mass. — SeaChange International, Inc. (NASDAQ: SEAC) proudly announced today that Midco, its longtime customer and partner, is upgrading its multi-market SeaChange-based video-on-demand system to the next-generation SeaChange Adrenalin multiscreen capable software platform.

Midco is one of the 20 largest cable television operators in the U.S. With more than 385,000 subscribers in 342 communities in Kansas, Minnesota, North Dakota, South Dakota and Wisconsin, Midco has delivered on-demand movies and TV shows for nearly a decade with Axiom, SeaChange’s widely-deployed prior-generation technology. Slated to go live in the first half of 2017, the Adrenalin platform will enable Midco to maintain its strategy of centralized on-demand operations over its existing HFC network, while paving the way for on-demand service expansion to subscribers’ mobile phones, tablets and other IP-based viewing devices.

Bill Chatwell, Video Systems Manager, Midco, said, “We’re pleased to continue our longstanding collaboration with SeaChange to continue Midco’s popular ON Demand services and have the ability to expand our foundation for advanced capabilities in the future.”

Ed Terino, SeaChange CEO, said, “SeaChange is proud of our ongoing partnership with Midco. We look forward to helping them as they continue to provide exciting, world class services for their subscribers.”

With published APIs and dozens of third-party integrations, SeaChange’s open software solutions, including Adrenalin, orchestrate premium video services over HFC and IP networks with unified subscriber experiences for set-tops, smart TVs, and Android TV, as well as Apple and Android mobile devices. Midco will also deploy SeaChange AssetFlow content management software for automated management of the lifecycle of on-demand content, from movie and TV program ingest and tracking, to metadata handling and overall content workflow.