MENA SVOD subscriptions to grow by 18 million

MENA to add 18 million SVOD subscriptions

The 20 countries in the Middle East and North Africa region will have 32.65 million SVOD subscriptions by 2026, up from the 14.16 million recorded at end-2020. Turkey will remain the market leader by a considerable distance, with nearly 14 million subscriptions by 2026.

Source: Digital TV Research

Simon Murray, Principal Analyst at Digital TV Research, said: “Netflix and Disney+ will account for about half of the region’s total by 2026, despite Disney+ only starting in 2022 in a limited number of countries. Due to exclusive deals with Disney+, HBO and Paramount+, OSN will quickly gain subscribers.”