SENSIO's 'Live 3D' Technology Stands Out at IBC

Thursday, September 11th, 2008
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MONTREAL, Quebec — SENSIO Technologies Inc. (TSX Venture Exchange Inc.: SIO), inventor of the SENSIO®3D technology, will participate once again in the yearly International Broadcasting Convention 2008 (IBC), held in Amsterdam, with its partner International Datacasting Corporation (IDC) (TSX: IDC). SENSIO will take this opportunity to promote its live stereoscopic content broadcasting technology (Live 3D).

“While we have already signed an agreement with IDC and Access Integrated Technologies, Inc. (AccessIT) (NASDAQ: AIXD) regarding the distribution of our Live 3D technology on the American market, we also wish to begin deployment on the European market shortly. SENSIO’s involvement in IBC 2008 will enable us to demonstrate its technology’s quality and reliability to major industry players. As live 3D event broadcasting becomes more popular, SENSIO must continue to secure its position as market leader,” comments Nicholas Routhier, President and Chief Executive Officer.

At this time, SENSIO remains the only corporation in the world to have successfully integrated its live 3D content broadcasting technology throughout a network of movie theaters. The SENSIO system’s vastly superior picture quality, combined with its durability and reliability, enabled the company to pull ahead of the pack, position itself as market leader, and sign its first major distribution contract. “We are extremely proud of what we’ve accomplished up until now and plan to keep our momentum going by deploying our product in other markets,” added Mr. Routhier.

SENSIO and its partner will combine their technical know-how at the IDC kiosk during the IBC 2008 conference to demonstrate a live 3D content broadcast simulation. Through a 3D camera system, a SENSIO encoder, IDC’s broadcasting technology and a SENSIO decoder, visitors will be able to film and view themselves live in 3D on a SpectronIQ ACL HD 3D television. SENSIO’s Live 3D encoder and decoder can also be used in live broadcasts of cultural or sporting events on digital movie screens using current distribution networks and 2D equipment. Furthermore, broadcasters will soon be able to showcase these events on home systems through existing cable television or pay-per-view networks.