COGECO passes 500k digital cable subscriber mark

Thursday, April 9th, 2009
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MONTREAL — Today, COGECO Inc. (TSX: CGO) (“COGECO” or the “Company”) announced its financial results for the second quarter and first six months of fiscal 2009, ended February 28, 2009.

The Digital Television service net additions stood at 25,102 and 48,719 customers, for the quarter and first six months ended February 28, 2009, respectively, compared to 17,879 and 34,132 customers for the same periods in the prior year due to targeted marketing initiatives in the second half of fiscal 2008 and in 2009 to improve market penetration and to the continuing strong interest for the HD Television service in Canadian operations, as well as the launch of the Digital Television service in Portugal (Cabovisão – Televisão por Cabo, S.A.) in the third quarter of fiscal 2008.

Customer Statistics

                                                                   Net additions (losses)
                                                   --------------------------------------
                                                       Quarters ended    Six months ended
                                                   ------------------  ------------------
                                         February  February  February  February  February
                                         28, 2009  28, 2009  29, 2008  28, 2009  29, 2008
                                        ---------  --------  --------  --------  --------
Basic Cable service customers           1,144,074   (9,953)     4,593   (9,155)    17,590
Digital Television service customers      514,917    25,102    17,879    48,719    34,132

Digital Television Service Customers:

           February 28,  August 31,
                   2009        2008
           ------------  ----------
 Ontario        313,886     288,345
 Québec         164,773     153,401
Canada          478,659     441,746
Portugal         36,258      24,452
           ------------  ----------
  Total         514,917     466,198

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