Digital TV News: Gemius
TVision and Gemius bring cross-platform measurement to the ad industry
Oct 4, 2021 – TVision and Gemius have partnered to provide measurement of video ads across TV, mobile and digital, enabling the alignment of campaigns across all these platforms to avoid wearout and frequency overload.
News categories:
TVision, Gemius, Yan Liu, Marta Sulkiewicz, Josh Chasin, Advertising, Digital TV, USA
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