Digital TV News: Ben Sylvan
Nexxen ACR data now available on The Trade Desk
Aug 21, 2024 – Nexxen is providing The Trade Desk advertisers with access to automatic content recognition (ACR) data segments, offering clients advanced cross-channel and cross-device targeting capabilities.
News categories:
Nexxen, The Trade Desk, Karim Rayes, Ben Sylvan, Advertising, Australia, Big Data, Digital TV, North America, Smart TV, UK
Comscore adds Local TV to campaign ratings platform
Feb 22, 2024 – Comscore (NASDAQ: SCOR) has unveiled an update to its Comscore Campaign Ratings (CCR). CCR will, for the first time, integrate national and local linear TV, digital, streaming, and social channels.
News categories:
Comscore, The Trade Desk, Steve Bagdasarian, Ben Sylvan, Advertising, Big Data, Digital TV, USA
Latest News
- FRANSAT unveils USB format CAM CI Plus 2.0 module
- Kineton adds DTG DVB-I Test Suite to compliance platform
- Dolby unveils live streaming offering for sport and entertainment
- Harmonic VOS360 Ad SaaS validated by FreeWheel
- Amlogic shows WiSA wireless audio STB reference design at IBC
- DVB Native IP published as ETSI standard
- Teads and Whale TV collaborate on home screen display advertising
- Makedonski Telekom and MediaKind unveil MagentaTV
- Accedo to deliver streaming services for Talking Pictures TV
- ACCESS and SmarDTV create integrated 4K puck and content solution
- Amagi and Applicaster enhance viewer experience and engagement
- Canela Media maximizes personalization with Quickplay
- Mediacom deploys CommScope ad insertion solution
- Cable & Wireless to launch Bluu streaming service with 24i
- Vantiva unveils AI-enabled 4K Android TV set-top at IBC
- iWedia brings WatchParty to Smart TVs
- Eutelsat launches EPG for TV sets with integrated satellite tuner
- Ekkaa Electronics to offer Smart TVs running Tizen OS
- CTS to manage centralized video platform for AMC Networks
- Skyworth Google TV/Android TV device shipments exceed 36 million