Digital TV News: Christina Summers

Over half of Canadian TV streamers now stream ad-supported TV
Jan 19, 2024 – According to Roku's latest Video-on-Demand (VOD) Evolution study, three quarters (76%) of Canadians are TV streamers, and ad-supported TV is on the rise with over half (52%) tuning in.
News categories: Roku, Christina Summers, Advertising, Canada, Digital TV, Market Research, Streaming

Streaming now most popular TV source in Canada
Sep 26, 2023 – Roku has revealed the results of its annual Canadian VOD survey. Streaming is now the most popular TV source, with ad-supported TV increasing exponentially in the last year alone.
News categories: Roku, Christina Summers, Canada, Digital TV, Market Research, Streaming

Over half of Canadian TV streamers are watching ad-supported TV
Jan 19, 2023 – Roku has revealed results from a study examining Canadian TV streaming behaviours and trends. According to the report, 76% of Canadians are TV streamers and ad-supported TV is on the rise with 52% tuning in.
News categories: Roku, Christina Summers, Advertising, Canada, Digital TV, Market Research, Streaming

4 in 5 Canadians classify themselves as TV streamers
Oct 6, 2021 – TV streaming popularity continues to rise with 4 in 5 Canadians classifying themselves as TV streamers (versus 3 in 4 who pay for traditional TV), according to The Streaming Decade survey released by Roku (NASDAQ: ROKU).
News categories: Roku, Mirjam Laux, Christina Summers, Canada, Digital TV, Market Research, Streaming

Roku launches OneView ad platform for Canada
Sep 23, 2021 – Roku (Nasdaq: ROKU) has expanded its Canadian TV advertising offering with the introduction of the OneView advertising platform. OneView enables ad campaigns across TV streaming, desktop, and mobile.
News categories: Roku, Matterkind, Christina Summers, Erin Rahn, Advertising, Canada, Digital TV, Streaming