Digital TV News: Darren Sherriff

Fox to introduce dynamic ad insertion for College Football with FreeWheel
Jun 12, 2024 – Fox (Nasdaq: FOXA, FOX) has announced that, in partnership with FreeWheel, it will expand its dynamic ad insertion capabilities and rollout new co-developed targeting technology.
News categories: FreeWheel, Fox Corp, Katy Loria, Darren Sherriff, Advertising, Digital TV, USA

More than 11 million addressable TVs for VIZIO in the U.S.
Jun 9, 2021 – VIZIO (NYSE: VZIO) now has more than 11.2 million addressable TVs in the U.S. capable of frame-accurate dynamic ad insertion, representing a significant milestone for the addressable advertising consortium, Project OAR.
News categories: VIZIO, Adam Gaynor, Kristine Bayles, Darren Sherriff, JP Colaco, Steve Silvestri, Advertising, Digital TV, Smart TV, Streaming, USA