Digital TV News: Guy Southam
OSNtv introduces addressable TV in MENA region powered by Synamedia
Dec 10, 2024 – Synamedia and OSN Group have announced the launch of a CTV proposition for targeted advertising on linear broadcast channels, powered by Synamedia's Iris addressable TV platform.
News categories:
Synamedia, OSN Group, Guy Southam, Hamid Davari, Advertising, Digital TV, Egypt, Satellite, Saudi Arabia, Set Top Box, UAE
Ayozat selects Synamedia Iris to bolster addressable ad revenue
Oct 30, 2024 – Synamedia has announced that AYOZAT has chosen Synamedia Iris for advertising campaign management, decisioning, and reporting for its live and on-demand streaming service, AYOZAT STREAM.
News categories:
Synamedia, Ayozat, Guy Southam, Umesh Perera, Advertising, Digital TV, Streaming, UK
beIN MEDIA to launch targeted TV advertising with Synamedia
May 20, 2024 – beIN MEDIA has selected Synamedia's Iris addressable advertising platform for the launch of a new broadcast advertising offering that is the first of its kind in the MENA region.
News categories:
Synamedia, beIN MEDIA, Guy Southam, Bahadir Karalar, Advertising, Digital TV, Middle-East, Satellite, Streaming
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