Digital TV News: Jamie Mackinlay
MetaBroadcast partners with Gracenote for Barb contract
Dec 7, 2023 – MetaBroadcast will use Gracenote schedule metadata and unique content identifiers as part of its contract with Barb to operate Barb's combined content ID and genre allocation system.
News categories:
Gracenote, MetaBroadcast, Barb, Tim Cutting, Jamie Mackinlay, Advertising, Big Data, Digital TV, UK
Barb awards metadata, interim overnight programme and commercial logs contracts
Dec 4, 2023 – Barb has awarded three contracts for its audience measurement service: metadata and interim overnight programme logs to MetaBroadcast and interim overnight commercial spot logs to Clearcast.
News categories:
Barb, MetaBroadcast, Clearcast, Caroline Baxter, Jamie Mackinlay, David Joel, Advertising, Big Data, Digital TV, Market Research, UK
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