Digital TV News: Jay Askinasi
Roku joins Unified ID 2.0 identity fabric
Aug 1, 2024 – Roku (NASDAQ: ROKU) has announced its adoption of Unified ID 2.0 (UID2), a solution helping pioneer a new identity fabric for the open internet, across its premium streaming inventory.
News categories:
Roku, The Trade Desk, Jay Askinasi, Will Doherty, Advertising, Big Data, Digital TV, USA, Worldwide
Roku and The Trade Desk announce data-driven streaming partnership
Apr 30, 2024 – Roku (NASDAQ: ROKU) plans to enable advertisers using The Trade Desk (NASDAQ: TTD) to leverage Roku Media and audience and behavioral data to better understand and optimize their TV streaming campaigns.
News categories:
Roku, The Trade Desk, Jay Askinasi, Jed Dederick, Advertising, Big Data, Digital TV, Streaming, USA
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