Digital TV News: Karen Ring
Telaria/Sling TV study shows CTV key to reaching GenZennial voters
Aug 7, 2019 – Telaria (NYSE:TLRA) has published research in partnership with Sling TV, illustrating how Connected TV (CTV) will be the key platform for political advertisers to reach U.S. GenZennial voters, regardless of party affiliation.
News categories:
Telaria, Sling TV, Karen Ring, Dave Antonelli, Advertising, Digital TV, Market Research, Streaming, USA
80% of U.S. cable subscribers also stream digital video
Oct 16, 2018 – Telaria (NYSE:TLRA) and Adobe Advertising Cloud have released their ‘Inside The Minds of Cord-Cutters and Cable-Keepers’ study. The findings illustrate the experiences, behaviors, and television usage among a spectrum of TV consumer segments.
News categories:
Telaria, Adobe, Karen Ring, Cable TV, Digital TV, Market Research, Streaming, USA
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