Digital TV News: Maria Weaver
U.S. daily TV viewing time up 15 minutes in Q2 2020 versus Q2 2019
Sep 1, 2020 – Effectv has released the latest edition of their TV Viewership Report. The report explores viewership trends for Q2 2020 and compares those findings to the same period last year, as well as Q1 2020.
News categories:
Effectv, Comcast Advertising, John Brauer, Maria Weaver, Digital TV, Market Research, USA
Comcast Spotlight launches self-service TV ad buying platform
Sep 11, 2019 – Comcast Spotlight has announced the launch of Comcast Spotlight TV Ad Planner. This alternative to traditional TV ad buying allows small businesses and local advertisers to plan, design and manage advertising campaigns with a few clicks of a mouse.
News categories:
Comcast Spotlight, Hank Oster, Maria Weaver, Laurie Johnson, Advertising, Cable TV, Digital TV, USA
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