Digital TV News: Radha Subramanyam
CBS partners with AI-powered consumer insights platform Canvs
Mar 1, 2019 – CBS (NYSE: CBS and CBS.A) has announced that it will integrate Canvs Surveys, an AI-powered platform to automate the coding of open-ended responses to survey questions. Using Canvs Surveys, CBS can measure the efficacy of ads and benchmark future programs' successes.
News categories:
Canvs, CBS, Jared Feldman, Radha Subramanyam, Advertising, Big Data, Digital TV, Worldwide
Latest News
- Competition driving OTT TV & video subscription growth
- Wyplay becomes Alexa Solution Provider
- Sky Media appoints TVbeat as TV data verification partner
- Amazon wins as British viewers are desperate for more sport
- Netflix releases 4Q 2020 results
- Pearl TV broadcasters welcome FCC easing of SFN regulations
- Paramount+ from ViacomCBS to launch on March 4th
- Firstlight Media builds OTT platform on Google Cloud
- Cogeco EPICO IPTV service launched
- Enghouse and Access Communications offer hosted TV services in Canada
- MENA pay TV revenues continue to fall
- FCA first automotive OEM with Alexa Custom Assistant
- Firstlight Media and NPAW optimise CDN switching for OTT providers
- ViacomCBS, DISH Media, Adcuratio enable broadcast inventory on MVPD STBs
- DoubleVerify earns MRC accreditation for CTV measurement
- Philco launches Roku TV lineup in Brazil
- Chips&Media introduces WAVE6 series of video codec IPs
- Worldwide semiconductor revenue up 7.3% in 2020
- Kantar expands TV audience measurement panel in Georgia
- TDS introduces live, streaming TV product