Digital TV News: Radha Subramanyam
CBS partners with AI-powered consumer insights platform Canvs
Mar 1, 2019 – CBS (NYSE: CBS and CBS.A) has announced that it will integrate Canvs Surveys, an AI-powered platform to automate the coding of open-ended responses to survey questions. Using Canvs Surveys, CBS can measure the efficacy of ads and benchmark future programs' successes.
News categories:
Canvs, CBS, Jared Feldman, Radha Subramanyam, Advertising, Big Data, Digital TV, Worldwide
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