Market Research (Reports, Surveys, Forecasts, Subscribers, …) News

Global pay TV subscribers at 1.06 billion in 2025
May 14, 2020 – Digital TV Research forecasts 35 million additional pay TV subscribers between 2019 and 2025, taking the global total to 1.06 billion. The number of pay TV subscribers passed one billion in 2018.
News categories: Digital TV Research, Simon Murray, Cable TV, Digital TV, IPTV, Market Research, Satellite, Terrestrial, Worldwide

U.S. cable and telco broadband subscribers up 1,165,000 in 1Q 2020
May 13, 2020 – Leichtman Research Group (LRG) has found that the largest cable and telephone providers in the U.S. acquired about 1,165,000 net additional broadband subscribers in 1Q 2020, compared to a gain of about 955,000 in 1Q 2019.
News categories: Leichtman Research, Bruce Leichtman, Broadband, COVID-19, Market Research, USA

CTV share of video ad impressions drops to lowest point in 2 years at Extreme Reach
May 13, 2020 – Video ad impressions on connected TV (CTV) platforms dropped to 37 percent of all ad impressions in Q1 2020, a decline of over 21 percent from Q4 2019, reveals the latest Video Benchmarks Report from Extreme Reach (ER).
News categories: Extreme Reach, Mary Vestewig, Advertising, COVID-19, Digital TV, Market Research, USA

Large-area FPD panel availability set to tighten significantly in 2021
May 11, 2020 – According to Omdia, the coronavirus crisis is impacting FPD demand and creating uncertainty. Challenged to maintain profitability in this environment, Korean suppliers have accelerated plans to completely exit LCD TV panel production in Korea in 2020.
News categories: Omdia, Charles Annis, COVID-19, Digital TV, Korea, Market Research, Smart TV, Worldwide

460 million subscribers for Disney+ and Netflix in 2025
May 11, 2020 – According to Digital TV Research, global SVOD subscriptions will increase by 519 million between 2019 and 2025 to 1,161 million – or up by 81%. The total will climb by 170 million in 2020 alone.
News categories: Digital TV Research, Simon Murray, Digital TV, Market Research, Streaming, Worldwide

DISH Network pay TV subscribers down 413,000 in 1Q 2020
May 7, 2020 – DISH Network (NASDAQ: DISH) has reported results for the quarter ending March 31, 2020. The company closed with 11.32 million Pay-TV subscribers, (9.01 million DISH TV and 2.31 million Sling TV) down approximately 413,000 in the quarter.
News categories: DISH Network, COVID-19, Digital TV, Satellite, Streaming, Subscribers, USA

COVID-19 will drive greater usage of TVOD services in 2020
May 7, 2020 – Parks Associates predicts that consumer usage of TVOD services will increase significantly in 2020. According to the firm, in Q1 2020, 14% of US broadband households had used a TVOD service over the past 30 days, a five-point increase from the previous year.
News categories: Parks Associates, Steve Nason, COVID-19, Digital TV, Market Research, Streaming, USA

Conviva releases quarterly State of Streaming report
May 5, 2020 – Conviva has released its quarterly State of Streaming report for Q1 2020, revealing large increases in viewing, a significant rise in missed advertising opportunities, unexpected social leaders on TikTok and the continued dominance of Roku in the connected TV space.
News categories: Conviva, Bill Demas, Digital TV, Market Research, Streaming, Worldwide

Integration of voice control into STBs key to market growth
May 5, 2020 – According to Technavio, the set-top box market is poised to grow by $4.19 billion during 2020-2024, progressing at a CAGR of over 3% during the period. The integration of voice control will offer immense growth opportunities.
News categories: Technavio, Digital TV, Market Research, Set Top Box, Worldwide