USA (United States of America) Digital TV News

Gaian Solutions, Sinclair and ONE Media 3.0 to develop ATSC 3.0 services platform
Apr 6, 2018 – Gaian Solutions, Sinclair (Nasdaq: SBGI) and its subsidiary ONE Media 3.0 are to work together to create a Next Generation Broadcast Platform (NGBP) to support Sinclair's ATSC 3.0 vision and plan to deploy a proof of concept before the end of the year.
News categories: Sinclair Broadcast, Gaian Solutions, Mark Aitken, Chandra Kotaru, Advertising, Apps, ATSC 3, Big Data, Digital TV, NABShow, USA

Sling TV’s international programming now available on X1
Apr 5, 2018 – Comcast's Xfinity has added another choice to the platform with the launch of the Sling International app on X1. Sling International offers multicultural content from different countries in 21 languages starting at $10 per month.
News categories: Comcast, Sling, Apps, Cable TV, Streaming, USA

NBCUniversal advertising metric measures viewing across both linear and digital
Apr 5, 2018 – NBCUniversal has announced a unified advertising metric, measuring all live, on-demand and time-shifted commercial impressions on every viewing platform. Called CFlight, the metric delivers a comprehensive representation of advertising exposure within full episodes of shows across all screens.
News categories: NBCUniversal, Linda Yaccarino, Lyle Schwartz, David Cohen, John Swift, Advertising, Big Data, Digital TV, USA

LG first TV manufacturer to join Phoenix ATSC 3.0 ‘Model Market’
Apr 5, 2018 – LG Electronics will be a technology partner for the ATSC 3.0 'Model Market' project in Phoenix. LG is the first manufacturer to provide receivers for the project to show how Next Gen TV can be deployed while maintaining existing TV service for viewers.
News categories: LG Electronics, Pearl TV, Dr. Jong Kim, Anne Schelle, ATSC 3, Digital TV, Smart TV, USA

Nielsen launches next-gen analytics platform covering top 56 U.S. TV markets
Apr 5, 2018 – Nielsen (NYSE: NLSN) has announced the availability of Nielsen Grabix, its next-generation analytics platform that combines the power of minute-by-minute Nielsen ratings and Gracenote Real-Time Smart TV viewership data for deeper insights into audience flow, retention and engagement.
News categories: Nielsen, Kelly Abcarian, Advertising, Big Data, Digital TV, Smart TV, USA

Altice USA launches advanced advertising and data business
Apr 5, 2018 – Altice USA (NYSE: ATUS) has announced the launch of a4, the company’s advanced advertising and data business, which delivers audience-based, multiscreen advertising solutions to local, regional and national advertisers and MVPD partners.
News categories: Altice USA, Charles Stewart, Paul Haddad, Advertising, Big Data, Cable TV, Digital TV, Mobile, USA

U.S. viewing habits settling as spending and multiplatform usage drop
Apr 5, 2018 – Research from Parks Associates shows that U.S. broadband households report their average monthly expenditure on video entertainment outside of a pay-TV subscription has dropped from $29 in the past two years to $23 in the last half of 2017.
News categories: Parks Associates, Brett Sappington, Hunter Sappington, Digital TV, Market Research, PAYTV19, Streaming, USA

Global home entertainment consumer spending up 11% in 2017
Apr 4, 2018 – The global entertainment market is expanding on multiple fronts, according to data released by the Motion Picture Association of America (MPAA). Consumer spending for the combined theatrical and home entertainment markets has reached $88.4 billion worldwide.
News categories: MPAA, National Association of Theatre Owners, Charles Rivkin, John Fithian, Digital TV, Market Research, USA, Worldwide

Charter, Comcast and Cox form group to sell advanced advertising
Apr 4, 2018 – Charter Communications (NASDAQ: CHTR), Comcast (NASDAQ: CMCSA) and Cox Communications, owners of NCC Media, have announced that they are creating a new division within NCC to design, deploy and sell unified advertising solutions across NCC's participants' national footprint.
News categories: NCC Media, Comcast, Cox Communications, Charter Communications, Greg Schaefer, Andrew Ward, David Watson, Marcien Jenckes, Pat Esser, Billy Farina, Thomas M. Rutledge, David Kline, Advertising, Cable TV, Digital TV, USA