USA (United States of America) Digital TV News

Pearl TV and iWedia fast track ATSC 3.0 A/344 development on Android TV
Sep 8, 2022 – Pearl TV and iWedia have launched a program that accelerates and streamlines the path for adoption of NEXTGEN TV technology by consumer electronic makers producing smart TVs and related devices at volume in the Android TV marketplace.
News categories: iWedia, Pearl TV, Hans-Juergen, Android TV, ATSC 3, Digital TV, IBCShow, Smart TV, USA

DISH launches 'All Content in One Place' entertainment system
Sep 7, 2022 – DISH Network has announced the launch of its Hopper Plus entertainment system. Three new 4K devices — Hopper Plus, Joey 4 and Wireless Joey 4 — are now seamlessly integrated with the Hopper whole-home DVR system.
News categories: DISH Network, Brian Neylon, Digital TV, DVR, Satellite, USA

U.S. SVOD revenues expected to plateau from 2024
Aug 30, 2022 – According to Digital TV Research, U.S. SVOD revenues will grow by $14 billion to $56 billion in 2024. However, growth is expected to be almost flat from 2024 to 2027 due to price competition and lower ARPUs from Netflix's hybrid AVOD-SVOD tier.
News categories: Digital TV Research, Simon Murray, Digital TV, Streaming, Subscribers, USA

59% of U.S. adults watch video on non-TV devices daily
Aug 24, 2022 – Research from Leichtman Research Group (LRG) finds that 59% of adults in the U.S. watch video on non-TV devices (including mobile phones, home computers, tablets, and eReaders) daily – compared to 55% in 2020, 43% in 2017, and 18% in 2012.
News categories: Leichtman Research, Bruce Leichtman, Digital TV, Market Research, USA

Video services far down 'Cut List' but still impacted by inflation
Aug 24, 2022 – One-fourth of U.S. households have downgraded or cancelled a subscription streaming video (SVOD) or pay-TV service due to the rising costs of consumer goods, services, and housing, according to Aluma Insights.
News categories: Aluma Insights, Michael Greeson, Digital TV, Market Research, USA

ANTHYM Technologies partners with Publica for advanced CTV advertising
Aug 24, 2022 – Publica (Nasdaq: IAS) has announced a partnership with ANTHYM Technologies, a coalition of free, ad-supported streaming TV platforms. Publica helps publishers deliver ad experiences via Server-Side Ad Insertion (SSAI).
News categories: Publica, ANTHYM Technologies, Advertising, Digital TV, Streaming, USA

CTV fraudsters impersonate Smart refrigerators to falsify CTV traffic
Aug 24, 2022 – DoubleVerify (NYSE: DV) has announced that its DV Fraud Lab has discovered a new variant of the Connected TV (CTV) advertising fraud scheme, LeoTerra. The new variant spoofs IoT devices in an attempt to hide fraudulent behavior.
News categories: DoubleVerify, Roy Rosenfeld, Mark Zagorski, Advertising, Digital TV, Streaming, USA

Wurl to power Canela Media FAST Channels in U.S. and Latin America
Aug 23, 2022 – Wurl has announced an agreement with Canela Media to provide additional Spanish-language content to their platform. Canela Media focuses their content offerings on the Latin American and U.S. Hispanic markets, boasting 22 million unique users.
News categories: Wurl, Canela Media, Sean Doherty, Jr, Isabel Rafferty Zavala, Digital TV, Latin America, Streaming, USA

Hisense lineup of NEXTGEN TVs comes to U.S. retail
Aug 23, 2022 – Pearl TV has announced that NEXTGEN TV models from Hisense, U7H and U8H, are now available at retail in the US. Hisense joins other manufacturers - Sony, Samsung and LG - that already have more than 70 models in stores.
News categories: Pearl TV, Hisense, Anne Schelle, David Gold, ATSC 3, Digital TV, Smart TV, USA