Digital TV News: MediaSquare

Samba TV powers CTV audience targeting at MediaSquare in France
Apr 6, 2022 – Samba TV has announced a partnership with MediaSquare to provide advertising retargeting and targeting for OTT viewers and gamers in France. With a panel of nearly 1M households, Samba TV is the largest provider of CTV data analytics in France.
News categories: Samba TV, MediaSquare, David Barker, Erwan Le Page, Advertising, Big Data, Digital TV, France, Gaming, Streaming