Digital TV News: Ishan Bhaumik
MRI-Simmons and FourthWall Media partner to provide custom TV audiences
Jan 28, 2020 – FourthWall Media has announced that it will make available MRI-Simmons' audience segments on its Reveal household matching tool, to allow the creation of custom segments for targeted TV planning, optimization, and attribution.
News categories:
FourthWall Media, MRI-Simmons, Ellen Dudar, Ishan Bhaumik, Advertising, Big Data, Digital TV, USA
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