Digital TV News: Jakob Nielsen
GroupM launches Finecast addressable TV in Canada
Mar 5, 2020 – GroupM has announced the Canadian launch of Finecast. After launching and running campaigns in the UK and Australia, this entrance into the Canadian market solidifies Finecast as a global platform for targeting audiences via connected TV.
News categories:
Finecast, GroupM, Jakob Nielsen, Stuart Garvie, Advertising, Big Data, Canada, Digital TV, OTT
GroupM launches Finecast, an addressable TV business in the UK
Sep 27, 2017 – GroupM has announced the launch of Finecast, a company delivering precision and accountability to advertising on television. Finecast enables advertisers to precision-target viewers across multiple on demand, linear and live streaming TV environments.
News categories:
GroupM, Finecast, Kelly Clark, Jakob Nielsen, Advertising, Big Data, UK
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