Digital TV News: Madelon Olsthoor

SBS launches HbbTV advertising with Chio, 24i, Isobar and Carat
Jun 8, 2017 – 24i Media has announced that they have joined forces with Isobar and Carat to create and implement HbbTV-based addressable TV for SBS Broadcasting in the Netherlands. The first campaign is with the brand Chio Heartbreakers.
News categories: 24i Media, SBS Broadcasting, Carat, Isobar, Madelon Olsthoor, Dorine van Mullem-Ale, Ronnie van Briemen, Advertising, Digital TV, HbbTV, Netherlands