Digital TV News: Max Signorelli
vMVPD subscribers in the U.S. represent 11% of TV households
Feb 22, 2022 – Research from Omdia has found that, at the end of 2021, there were 13.6 million virtual pay-TV subscriptions in the U.S., representing approximately 11% of TV households. Traditional pay TV subscriptions saw a 7% decline.
News categories:
Omdia, Sarah Henschel, Max Signorelli, Digital TV, Market Research, Streaming, USA
YouTube turns to premium subscriptions to raise revenue
Sep 17, 2018 – YouTube is diversifying its business model including rebranding and expanding its YouTube Premium subscription service. Current markets for YouTube Premium are expected to generate revenue of nearly $2 billion in 2022, according to IHS Markit (Nasdaq: INFO).
News categories:
IHS Markit, Dan Cryan, Max Signorelli, Digital TV, Market Research, Streaming, Worldwide
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