Digital TV News: Michael Shields
TripleLift and Zype to bring in-show programmatic ads to CTV
Sep 27, 2022 – Zype and TripleLift have announced an integration that allows joint customers to leverage In-Show advertising within playout streams on connected TV (CTV) platforms.
News categories:
Zype, TripleLift, Matt Moore, Michael Shields, Advertising, Digital TV, Streaming, Worldwide
Vevo using TripleLift for dynamic overlay ads
Sep 14, 2022 – Vevo has partnered with TripleLift to launch dynamic overlay ads, specifically for Vevo’s linear-programmed TV channels. Vevo’s overlay ads are delivered within contextually relevant content.
News categories:
TripleLift, Vevo, Michael Shields, Natalie Gabathuler-Scully, Advertising, Digital TV, Streaming, Worldwide
TripleLift and Amagi scale 'In-Show' programmatic CTV advertising
Oct 6, 2021 – TripleLift and Amagi have announced a partnership agreement to scale 'In-Show' programmatic advertising. TripleLift integrates brands into TV programs. Amagi plugs that into consumer media platforms.
News categories:
TripleLift, Amagi, Michael Shields, Sudhir Shabad, Advertising, Digital TV, Streaming, Worldwide
Latest News
- Fixed Wireless Access forecast to top 300 million connections in six years
- Breezeline expands fiber services in New Hampshire
- U.S. consumers watch over six hours of video per week on their mobiles
- Semiconductor market expected to decline slightly in 2023
- 6G-Datacast.tv offers datacasting protocol for ATSC 3.0
- Bedrock powers RTL streaming service in Hungary
- KONKA plans GCC region expansion
- Dyn Media chooses Deltatre to deliver end-to-end OTT service
- Globecast providing cloud playout and distribution for EarthxTV
- Worldwide semiconductor revenue to fall 3.6% in 2023
- Mediaroom Play powers streaming experiences for more viewers in Canada
- DAZN and Irdeto fight piracy in premium sports
- Global OTT revenues to grow to $243 billion in 2028
- VEON to sell Russian operations to their management
- MASMEDIA TV selects StreamVX energy-efficient encoding
- Regional versions of BBC One HD to roll out in England by Spring 2023
- New TV apps for TF1 and RTBF powered by Dotscreen
- Redge Media CDN joins EPIX traffic exchange
- Semiconductor market begins to shrink
- Bedrock migrates Videoland streaming subscribers to its latest platform