Digital TV News: Sarah Wilson
dataxu debuts TotalTV for Advertisers, spanning linear, connected and addressable TV
Sep 20, 2018 – dataxu has announced TotalTV for Advertisers. TotalTV includes a unified planner for TV that creates buying plans to reach de-duplicated audiences among more than 120 million households, whether viewers are watching linear TV or streaming through any OTT device.
News categories:
dataxu, Sorenson Media, Sandro Catanzaro, James Shears, Sarah Wilson, Advertising, Digital TV, USA, Worldwide
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