Digital TV Business, Technology and Market Research News

NEXTGEN TV begins broadcasting in Charleston, West Virginia
Dec 6, 2021 – TV stations in Charleston have begun broadcasting with NEXTGEN TV, powered by ATSC 3.0. The launch includes WCHS-TV (ABC), WOWK-TV (CBS), WSAZ-TV (NBC), WQCW (CW) and WVAH-TV (Decades). BitPath led the planning process and coordinated efforts across the five stations.
News categories: Bitpath, ATSC 3, Content Distribution, Digital TV, USA

MediaKind and Arqiva partner on cloud-based fully-managed video service
Dec 6, 2021 – MediaKind and Arqiva have introduced a media service proposition that delivers a cloud-native, fully managed service for the aggregation, processing, and delivery of TV services for any platform (broadcast and OTT) in any region, at any scale.
News categories: MediaKind, Arqiva, Boris Felts, Shuja Khan, Content Distribution, Digital TV, Worldwide

AWS powers global rollout and increased personalization of discovery+
Dec 1, 2021 – AWS (NASDAQ: AMZN) is powering the vast majority of Discovery’s infrastructure needs to deliver its discovery+ on-demand streaming video service, its digital services, and more than 450 linear TV channels to viewers around the world.
News categories: Amazon Web Services, Discovery, Inc, Kathrin Renz, Avi Saxena, Content Distribution, Digital TV, Streaming, Worldwide

Xandr standardizes video content descriptors on its platform
Dec 1, 2021 – Xandr has released a new feature on its platform, described as content metadata for video. The new feature aims to help publishers improve monetization of their premium video supply through standardized content descriptors.
News categories: Xandr, Lynn Chealander, Eric Fitzpatrick, Advertising, Big Data, Digital TV, USA

FAST growing quickly in the U.S. and across the globe
Dec 2, 2021 – Free Ad Supported Streaming TV (FAST) is no longer a US-centric phenomenon, according to the Amagi Global FAST report. Amagi has announced the 2nd edition of its quarterly industry report revealing that FAST is steadily making inroads in all regions of the world.
News categories: Amagi, Srinivasan KA, Digital TV, Market Research, Streaming, USA, Worldwide

Antenna Hungária partners with mediaClass to launch advanced DTT service
Nov 20, 2021 – Antenna Hungária, in partnership with Azdio's mediaClass, has launched an advanced DTT service in Hungary. All programmes on the platform are available via DTT broadcast and IP linear TV with catch up and re-start, alongside VOD and SVOD services.
News categories: mediaClass, Antenna Hungária, Dr Arjang Zadeh, Gyöngyvér Gerlei, Zsolt Sárecz, Advertising, Content Distribution, Digital TV, Hungary, IBCShow, Terrestrial

Verizon teams up with B&O to launch soundbars with Stream TV built-in
Dec 1, 2021 – Verizon has introduced two soundbars with its Stream TV on-demand streaming solution built-in. Designed with Bang & Olufsen, the soundbars provide a big movie experience in the living room with no additional speakers or receiver required.
News categories: Verizon, B&O, Chris Emmons, Rick Costanzo, Digital TV, Set Top Box, Streaming, USA

VIZIO adds AVOD content to its WatchFree+ streaming service
Dec 1, 2021 – VIZIO has expanded its WatchFree+ free streaming service to include AVOD. SmartCast users can now access hundreds of existing WatchFree+ live streaming channels, as well as thousands of on demand titles, with no subscriptions, logins, or devices required.
News categories: VIZIO, Mike O’Donnell, Digital TV, Smart TV, Streaming, USA

Cross Screen Media provides access to Roku ad platform
Nov 30, 2021 – Cross Screen Media has added a capability for advertisers to access Roku's CTV ad platform, enabling activation on Roku's O&O inventory. In addition, Roku's ACR and Content audience data helps marketers to deliver the right message to the audiences.
News categories: Cross Screen Media, Roku, Michael Beach, Advertising, Big Data, Digital TV, Streaming, USA