3SS powers Allente Stream Multiscreen OTT apps

Allente Stream Completes All-Device OTT Service Launch with Smart TV, Web and Mobile Apps Powered by 3SS 3Ready

OSLO/STOCKHOLM, STUTTGART — Allente, the Nordic region’s pre-eminent TV and streaming provider, supported by 3 Screen Solutions (3SS) (IBC2023 Stands: 4.C06, 4.C02 and 4.C04, and Outside space O.C32), has launched its new Allente Stream Multiscreen OTT offering. The operator has gone live with new apps for Android TV, Apple TV, LG and Samsung Smart TVs, Web, and iOS and Android mobiles, all based on the multiple award winning 3Ready product platform.

Allente can visually manage and optimize all the TV experiences across all platforms with 3Ready Control Center, 3SS’ next-generation UX management and optimization platform.

3SS used React Native for cross-platform development, resulting in better scalability to launch features across multiple platforms, with reduced total cost of ownership (TCO).

Allente’s 1 million subscribers across Sweden, Denmark, Norway and Finland enjoy a superior UX, consistent across a very broad range of consumer devices: Android TV Hybrid DTH (satellite)/IPTV set-top-box, smart TVs including Android TV, Apple TV, 4K streaming dongle, tablets, smartphones and Web. With its new all-device availability, Allente continues to demonstrate user-centric focus and its abiding dedication to delivering maximum flexibility to its video service subscribers in the Nordic region.

“With 3Ready as our technology foundation, and 3SS as long-term partner, we’re offering our customers the widest possible array of super-aggregated entertainment, with total choice as to how, where and when they enjoy their favorite content,” said Jon Espen Nergård, Allente CTO. “3Ready Control Center enables us to optimize the UX and curate content across all platforms in real-time, giving us all the power we need on our mission to deliver world-class entertainment experiences to our customers.”

“Allente is justifiably regarded as one of the most customer-centric and technologically innovative TV and streaming providers in the world; Allente today has pushed the envelope even further with the full multiscreen launch of Allente Stream, and we are so proud to be Allente’s long-term partner,” said 3SS CPO & CMO Pierre Donath.

March 2023 saw the launch of Allente’s new 4K dongle product for streaming OTT (over-the-top) TV, the first customized operator streaming dongle in EMEA using Google TV.

3Ready Control Center at the heart of the system

Allente can efficiently curate all entertainment experiences across all screens, including displays in cars, with 3Ready Control Center.

Furthermore, along with its vast array of consumer devices, Allente is delivering its exceptional entertainment user experience to hotel guests thanks to its pioneering B2B hospitality service, which Allente created to deliver superior ‘at-home’ experiences for hotels and the broader hospitality and institutional sector.

IBC 2023 visitors will have the first-ever opportunity to see Allente’s full-service management platform, and discover how Allente can manage UX across myriad devices and screens with 3Ready Control Center.

The new multiscreen apps’ launch is the latest milestone in a long-term partnership between Allente and 3SS that has been fuelling innovation for Allente’s entertainment business since 2018.