Digital TV News: Barney Farmer

Nielsen adds YouTube mobile app measurement in UK, France and Germany
Jan 17, 2018 – Nielsen has ​announced that ​it ​has ​introduced ​advertising measurement ​on ​YouTube’s ​mobile ​app in ​the ​UK, ​France, ​and Germany. The ​service ​adds to ​Nielsen’s ​current ​measurement ​coverage ​​on desktop ​and ​mobile ​browsers. ​
News categories: Nielsen, Barney Farmer, Advertising, Apps, France, Germany, Streaming, UK