Digital TV News: Brian Slitt
Tru Optik partners with NinthDecimal for location-based OTT ad targeting
Apr 19, 2017 – Tru Optik has announced a partnership with NinthDecimal, the marketing platform powered by location data, that will allow marketers to leverage consumers’ physical-world shopping, dining and lifestyle behaviors for OTT television ad targeting and campaign performance assessment.
News categories:
Tru Optik, NinthDecimal, Michelle Swanston, Brian Slitt, Advertising, Big Data, Digital TV, Streaming, USA
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