Digital TV News: David Cameron
ThinkAnalytics and Channel 4 renew partnership
Feb 26, 2024 – Channel 4 has renewed its deal with ThinkAnalytics to use ThinkAnalytics' viewer behavior insights and AI to personalise its streaming service, and marketing and CRM campaigns.
News categories:
ThinkAnalytics, Channel 4, Marc Aldrich, David Cameron, Alex Wall, Advertising, Big Data, Digital TV, UK, UX
End of analogue TV era as switchover completes in the UK
Oct 24, 2012 – The UK has ended analogue broadcasting with the completion of digital television switchover. Switchover has boosted digital terrestrial TV coverage for 10 million viewers in reception blackspots and cleared airwaves for new uses.
News categories:
Digital UK, Digital TV, Terrestrial, UK
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