Digital TV News: Joe Barone
DoubleVerify standardizes CTV app identifiers across platforms
Jun 10, 2020 – DoubleVerify has launched a transparency and reporting solution for CTV inventory. The new solution is designed to give CTV buyers full transparency and accurate data on where their campaigns are running across all major CTV devices.
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DoubleVerify, Matt McLaughlin, Dan Slivjanovski, Joe Barone, Advertising, Apps, Big Data, Digital TV, OTT, USA, Worldwide
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