Digital TV News: Natalie Gabathuler-Scully
Vevo enhances CTV programming and advertising infrastructure with Amagi
Nov 3, 2022 – Amagi will ensure quality streaming of Vevo linear channels across CTV platforms, and enable the delivery of video ads into Vevo channels. Amagi will also provide analytics to bolster performance reporting.
News categories:
Amagi, Vevo, Srinivasan KA, Natalie Gabathuler-Scully, Advertising, Big Data, Content Distribution, Digital TV, Streaming, UX, Worldwide
Vevo using TripleLift for dynamic overlay ads
Sep 14, 2022 – Vevo has partnered with TripleLift to launch dynamic overlay ads, specifically for Vevo’s linear-programmed TV channels. Vevo’s overlay ads are delivered within contextually relevant content.
News categories:
TripleLift, Vevo, Michael Shields, Natalie Gabathuler-Scully, Advertising, Digital TV, Streaming, Worldwide
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