Digital TV News: Rob Weisbord
Sinclair unifies ad sales with Operative Media
May 4, 2021 – Sinclair Broadcast (Nasdaq: SBGI) is to use Operative Media's AOS advertising sales management platform to consolidate all sellable assets across its platforms and markets into a single ad sales system.
News categories:
Sinclair, Operative Media, Rob Weisbord, Brian Bark, Lorne Brown, Advertising, USA
Videa announces spot television industry’s first open data exchange APIs
Sep 24, 2019 – Videa has made available free, transparent, TIP-based API specifications helping to pave the way for programmatic transactions and software integrations. The APIs include specifications for inventory, RFPs, proposals, orders, makegoods and pre and post logs.
News categories:
Videa, Shereta Williams, Rob Weisbord, Dave Villano, Advertising, Big Data, Digital TV, USA
Tru Optik and ZypMedia provide local ad marketplace for Sinclair Broadcast OTT
Mar 5, 2018 – Tru Optik is working with ZypMedia to power an OTT marketplace for Sinclair Broadcast. Local advertisers will be able to use ZypMedia’s platform to create targeted campaigns across all CTV screens using third party demographic data and advertiser first party data.
News categories:
Tru Optik, ZypMedia, Sinclair Broadcast, Andre Swanston, Raman Ahuja, Rob Weisbord, Advertising, Digital TV, Streaming, USA
Latest News
- Ateme enables 5G Broadcast transmission in the U.S.
- Amazon announces Fire TV product updates
- TCL adds Fire TV options to U.S television portfolio
- Another slow year expected for AR/VR headsets
- Intigral partners with DIAGNAL to enhance entertainment experiences
- Du chooses DataMiner monitoring for broadcast and teleport operations
- TSTT switches to Zappware's multi-screen client framework
- Allegro DVT launches video encoder IP for 4K/8K video
- AVOD revenues to hit $69 billion in 2029
- ZTE unveils updated Cloud PVP solution at IBC 2023
- Accedo brings AI-powered sports highlights to Accedo Launcher
- 76% of Nordic households now have an internet connected TV set
- TVMonaco chooses OKAST streaming platform
- DAZN Edge platform expands coverage in Europe with MainStreaming
- LG presents vision to become media and entertainment platform company
- UK PSBs developing broadband-delivered free TV service
- ZTE and Netgem collaborate on cloud gaming for Android TV
- Rokid shows portable Android TV device for AR glasses at IBC
- NPAW introduces Nokia-developed video probe at IBC 2023
- Eutelsat and ENENSYS show live DVB-NIP over 5G at IBC