Digital TV News: Robert Farazin
Foxtel Media to digitise linear ad impressions with tvbeat
Oct 17, 2024 – Foxtel Media is partnering with tvbeat to convert linear TV spots into digitally tracked impressions, enabling improved audience targeting, ad analytics and programmatic trading of linear ad buys.
News categories:
Foxtel Media, tvbeat, Nev Hasan, Robert Farazin, Advertising, Australia, Cable TV, Digital TV, Satellite, Set Top Box
TVbeat to provide audience insights for OSN
Mar 2, 2021 – OSN is to use TVbeat's TV SaaS Framework services, in a step that will strengthen OSN’s position as a data-driven network and enable it to better address shifting viewership behaviour and trends in the MENA region.
News categories:
TVbeat, OSN, Abbas D. Tahzib, Devrim Melek, Big Data, Digital TV, Middle-East, Satellite, Set Top Box
Sky Media appoints TVbeat as TV data verification partner
Jan 21, 2021 – Sky Media and TVbeat have further expanded their partnership to include TV data verification. Sky Media has appointed TVbeat to ingest, process and harmonise data from various sources across their technology stack.
News categories:
TVbeat, Sky Media, Robert Farazin, Martin Leach, Big Data, Digital TV, Satellite, Streaming, UK
Freesat launches live audience measurement service
Aug 11, 2016 – Freesat, the UK’s subscription-free satellite TV service, has announced the launch of a live audience measurement service showing viewing behaviour in real time. The service runs on an audience attribution platform developed by TVbeat.
News categories:
Freesat, TVbeat, Alistair Thom, Robert Farazin, Advertising, Digital TV, Satellite, UK
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