Digital TV News: Sergio De Acha
SpotX and Immersion team up on Haptic-Responsive video advertising
Jun 22, 2017 – SpotX and Immersion (NASDAQ:IMMR) have joined forces to bring haptic-responsive video advertising opportunities to market at scale on mobile devices. The pair will bring Immersion’s haptic technology to all media owners on SpotX’s platform.
News categories:
Immersion, SpotX, Sergio De Acha, Kristen Williams, Advertising, Digital TV, Mobile, USA, Worldwide
Latest News
- FAST growing quickly in the U.S. and across the globe
- Antenna Hungária partners with mediaClass to launch advanced DTT service
- Verizon teams up with B&O to launch soundbars with Stream TV built-in
- VIZIO adds AVOD content to its WatchFree+ streaming service
- Cross Screen Media provides access to Roku ad platform
- CIMM to develop Guide to Converged TV Measurement Providers in the U.S.
- Operations of Digi Communications in Hungary acquired by 4iG
- OTT revenues poised to surpass pay TV revenues in MENA by 2024
- Astro Malaysia debuts addressable TV advertising with Synamedia
- Kaltura powers Vodafone TV in Germany
- Roku #1 TV streaming platform in Mexico
- ATEME brings HDR10+ support to live transcoding
- BBC iPlayer arrives on PlayStation 5
- BARB UK adds SVOD and video-sharing platform measurement
- Baltcom strengthens position in Eastern Latvia with Microlines acquisition
- ATSC issues RFP for broadcast core network technologies to enhance ATSC 3.0
- Verimatrix launches cybersecurity solution against video piracy
- Agama and Antecna to provide video monitoring and analysis for m:tel
- ViacomCBS and NENT Group to roll out Pluto TV in the Nordics
- Iskon launches OTT service in Croatia with Beenius