Digital TV News: Soo Jin Oh
Gamut selects iSpot ACR for TV ad measurement
Oct 21, 2020 – Gamut has announced the selection of iSpot as its connected TV (CTV) ACR measurement provider. Gamut will use iSpot's capabilities to measure the incremental reach of its local OTT ad campaigns.
News categories:
Gamut, iSpot, Soo Jin Oh, Stuart Schwartzapfel, Advertising, Big Data, Digital TV, Streaming, USA
Tastemade selects Gamut to grow local OTT ad sales
Aug 13, 2020 – Gamut and Tastemade have announced that Gamut will now have access to Tastemade's 24/7 Streaming Network inventory – a channel that features programming in the categories of Food, Travel, and Home & Design.
News categories:
Gamut, Tastemade, Soo Jin Oh, Jeff Imberman, Advertising, Digital TV, Streaming, USA
Latest News
- Conviva data shows double digit streaming growth worldwide
- Nielsen deduplicates audiences across Smart TV and streaming providers
- 605 extends agreement to use VIZIO ACR data
- Pluto TV launches in the Nordics
- U.S. home entertainment spending up 10.9% to $8.7 billion in 1Q 2022
- Major U.S. pay TV providers lost 1,956,000 subscribers in 1Q 2022
- 3SS and ContentWise to use AI to power personalized user experiences
- NOS shows international holographic transmission using 5G
- Telestream acquires Encoding.com
- Hisense unveils its first Smart TV with Fire TV built-in
- Conviva announces streaming audience measurement standard
- iWedia launches ATSC 3.0 software stack
- SVOD reaches saturation in Sweden
- CTV surpasses mobile's share of global video impressions
- Global SVOD subscriptions to grow by 485 million from 2021 to 2027
- European VOD Coalition officially inaugurated
- 7.9 million Disney+ subscribers added in 1Q 2022
- Gaumont launches SVOD on Netgem Content-as-a-Service platform
- AMC+ coming to Orange Spain's entertainment offering in June
- Liberty Global video subscribers down 21,900 in Q1 2022