Digital TV News: Mediavision
Demand expected for ad-supported streaming subscriptions in Sweden
Feb 19, 2024 – A survey by Mediavision suggests that if the five largest streaming services in Sweden were to launch cheaper subscriptions with ads, they could add up to 1.8 million new subscriptions.
News categories:
Mediavision, Fredrik Liljeqvist, Digital TV, Market Research, Streaming, Sweden
Nordic video market approaching €10 billion in revenue
Dec 19, 2023 – According to Mediavision, growth in the Nordic TV and video market is projected to have continued in 2023, with total revenues expected to reach EUR 9.8 billion for the year.
News categories:
Mediavision, Fredrik Liljeqvist, Broadcast, Denmark, Digital TV, Finland, Market Research, Norway, Streaming, Sweden
Sweden's household media spend reaches record level in Q3
Oct 23, 2023 – According to Mediavision, household spend on media continues to rise in Sweden. In Q3, average monthly spend hit a new record of SEK 855 ($78), up 6% compared to the same period last year.
News categories:
Mediavision, Marie Nilsson, Digital TV, Gaming, Market Research, Sweden, TV Services
76% of Nordic households now have an internet connected TV set
Sep 18, 2023 – According to Mediavision, as many as 75% of the Nordic households now have a TV set connected to the internet, with 70% of households having a paid streaming service.
News categories:
Mediavision, Fredrik Liljeqvist, Denmark, Digital TV, Finland, Market Research, Norway, Smart TV, Streaming, Sweden
SEK 900 million streaming revenue lost in Sweden due to sharing
Aug 31, 2023 – According to Mediavision, in Sweden approximately 1.4 million SVOD accounts are used by people outside the paying household, leading to foregone revenue of up to SEK 900 million [~$80m] (ex. VAT) per year.
News categories:
Mediavision, Marie Nilsson, Digital TV, Market Research, Streaming, Sweden
Telco bundling drives SVOD growth in Finland
May 15, 2023 – According to Mediavision, SVOD households in Finland have passed 1.5 million - corresponding to a penetration of 61% - driven largely by the packaging by telcos of traditional TV with streaming services.
News categories:
Mediavision, Fredrik Liljeqvist, Digital TV, Finland, Market Research, Streaming
Household spending on media continues to grow in Sweden
May 11, 2023 – According to Mediavision, more than 90% of households in Sweden pay for some form of media subscription. Despite increasing headwinds, there appears to be no sign of market saturation.
News categories:
Mediavision, Marie Nilsson, Digital TV, Market Research, Sweden
Norwegian households paying more than ever for TV and streaming
May 10, 2023 – Households in Norway pay an average of NOK 602 (~USD 56) per month for TV and streaming content, according to Mediavision. Household spend has grown 3% compared to the same period last year.
News categories:
Mediavision, Fredrik Liljeqvist, Digital TV, Market Research, Norway
SVOD growth returns to Sweden driven by pay TV bundling
Apr 25, 2023 – According to Mediavision, after a slowdown last year SVOD growth returned in Sweden in the first quarter of 2023, primarily explained by the fact that subscriptions are bundled with pay TV.
News categories:
Mediavision, Marie Nilsson, Digital TV, Market Research, Streaming, Sweden
Latest News
- Tata Motors selects HARMAN Automotive's in-vehicle app store
- Media Distillery to power Swisscom ad-free replay product
- MagentaTV strengthens addressable TV business with Equativ
- Deutsche Telekom selects Broadpeak Cloud DVR solution for MagentaTV
- Nexxen empowers Australian advertisers using VIDAA ACR data
- TargetVideo integrates AI for video content categorization
- Meta opens Quest OS to third-party hardware makers
- Aferian to implement further cost reductions at Amino
- Paramount to exclusively represent SkyShowtime advertising sales
- Sky Sports Main Event latency reduced on Entertainment OS devices
- Netflix posts first quarter 2024 results and outlook
- Graham Media Group selects Bitmovin Playback
- Dialog, Axiata Group, Bharti Airtel agree on merger in Sri Lanka
- Yahoo brings identity solutions to CTV
- Plex has largest FAST line-up with 1,112 channels
- TV3 migrates from on-prem servers to AWS Cloud with Redge
- Virgin Media partners with PubMatic to scale FAST advertising
- Interactive TV news channel unveiled by ROXi and Sinclair
- Spideo and OTTera unveil personalisation collaboration at NAB Show 2024
- Amagi integrates Intertrust DRM for FAST services