North America Digital TV News

TiVo signs MobiTV agreement with the NCTC
Jun 15, 2021 – TiVo (Nasdaq: XPER) has announced that it has signed an agreement with the NCTC, giving NCTC members the opportunity to continue to receive the MobiTV IPTV service, now owned and operated by TiVo.
News categories: Xperi, NCTC, Jeffrey Glahn, Rich Fickle, Cable TV, Digital TV, Middleware, USA

DMR ad inventory available through TheViewPoint
Jun 15, 2021 – TheViewPoint has partnered with DMR to amplify monetization of DMR's CTV/OTT advertising inventory. TheViewPoint is a video ad monetization platform for publishers and broadcasters.
News categories: TheViewPoint, Digital Media Rights, Keren Pass, Aaron Bendich, Advertising, Digital TV, Streaming, USA

SES renews Comcast Technology Solutions distribution agreement
Jun 15, 2021 – SES has announced that it will continue delivering Comcast Technology Solutions' Managed Satellite Distribution service that currently reaches hundreds of MVDP systems across the U.S.
News categories: SES S.A, Comcast Technology Solutions, Steve Collar, Allison Olien, Cable TV, Content Distribution, Digital TV, Satellite, USA

ZEE5 to launch in the U.S. on June 22
Jun 10, 2021 – ZEE5 is to launch in the United States on June 22. The platform is currently under beta testing in the market. The U.S. is the final and largest launch for ZEE5, in a market with a ready 5.4 million diaspora audience.
News categories: ZEE5, Amit Goenka, Archana Anand, Apps, Digital TV, Streaming, USA

Vewd offers ATSC 3.0 integration options
Jun 10, 2021 – Vewd has announced an ATSC 3.0 middleware integration option for Vewd OS, Vewd Broadcast Plus and Vewd Core, shortening time-to-market for TV and set-top box manufacturers launching NEXTGEN TV devices.
News categories: Vewd, Omdia, Aneesh Rajaram, Paul Gray, ATSC 3, Digital TV, Middleware, Set Top Box, Smart TV, USA

TEGNA selects TVSquared for ad measurement and attribution
Jun 10, 2021 – TEGNA (NYSE: TGNA) has chosen TVSquared to power cross-platform measurement and attribution for its advertisers, supporting local data-driven linear television and CTV and OTT campaigns.
News categories: TVSquared, TEGNA, Jo Kinsella, Jessica Daigle, Advertising, Digital TV, USA

More than 11 million addressable TVs for VIZIO in the U.S.
Jun 9, 2021 – VIZIO (NYSE: VZIO) now has more than 11.2 million addressable TVs in the U.S. capable of frame-accurate dynamic ad insertion, representing a significant milestone for the addressable advertising consortium, Project OAR.
News categories: VIZIO, Adam Gaynor, Kristine Bayles, Darren Sherriff, JP Colaco, Steve Silvestri, Advertising, Digital TV, Smart TV, Streaming, USA

Viant ad platform integrates TiVo TV viewership data
Jun 9, 2021 – Viant Technology (NASDAQ: DSP) has entered into a license agreement with TiVo (Nasdaq: XPER), integrating TiVo’s linear TV viewership data feed into Viant's Adelphic advertising software.
News categories: Viant, TiVo, Jon Schulz, Fariba Zamaniyan, Advertising, Big Data, Digital TV, USA

WarnerMedia trials national addressable TV with Comscore
Jun 9, 2021 – WarnerMedia is the first to formally participate in Comscore’s National Addressable TV programmer trials. Starting in late 2020, WarnerMedia executed campaigns across multiple MVPD platforms, with measurement powered by Comscore (NASDAQ: SCOR).
News categories: Comscore, WarnerMedia, David Algranati, JP Colaco, Advertising, Digital TV, USA