UK (United Kingdom, Great Britain & Northern Ireland) Digital TV News

Channel 4 unveils results from trial of new streaming ad formats
Dec 11, 2023 – Channel 4 has unveiled results of a UK-first public trial with 15 brands on new streaming ad formats which deliver an 81% boost in long-term brand recall.
News categories: Channel 4, Jonathan Lewis, Advertising, Digital TV, Streaming, UK

BT unveils technology for live content delivery over the internet
Dec 8, 2023 – BT Group has unveiled Multicast-Assisted Unicast Delivery (MAUD) technology, designed to be a more reliable, quality-focused and sustainable way of delivering live content over the internet.
News categories: BT Group, Howard Watson, Paolo Pescatore, Content Distribution, Digital TV, UK, Worldwide

MetaBroadcast partners with Gracenote for Barb contract
Dec 7, 2023 – MetaBroadcast will use Gracenote schedule metadata and unique content identifiers as part of its contract with Barb to operate Barb's combined content ID and genre allocation system.
News categories: Gracenote, MetaBroadcast, Barb, Tim Cutting, Jamie Mackinlay, Advertising, Big Data, Digital TV, UK

Barb awards metadata, interim overnight programme and commercial logs contracts
Dec 4, 2023 – Barb has awarded three contracts for its audience measurement service: metadata and interim overnight programme logs to MetaBroadcast and interim overnight commercial spot logs to Clearcast.
News categories: Barb, MetaBroadcast, Clearcast, Caroline Baxter, Jamie Mackinlay, David Joel, Advertising, Big Data, Digital TV, Market Research, UK

HbbTV updates Operator Application specification
Nov 24, 2023 – The HbbTV Association has released an updated version of the HbbTV Operator Application specification with improved support for IP-delivered linear channels.
News categories: HbbTV Association, Apps, Digital TV, HbbTV, Smart TV, Streaming, UK, Worldwide

Telstra Broadcast Services and BT pool media network footprints
Nov 21, 2023 – Telstra Broadcast Services (TBS) and BT have entered into an alliance to bring together each company's global media network teams, pooling their network infrastructure and localised expertise.
News categories: Telstra, BT Group, Karen Clark, Faisal Mahomed, Asia, Content Distribution, Digital TV, UK, Worldwide

UK's Channel 4 records streaming high in October
Nov 15, 2023 – Channel 4 has recorded its biggest-ever month of streaming in October. Data released by Barb showed the channel registered 6.7 billion viewer minutes in October.
News categories: Channel 4, Ian Katz, Digital TV, Market Research, Streaming, UK

UK marketers expecting to increase FAST and AVOD spend
Nov 14, 2023 – According to the latest Advanced TV Uncovered study from AudienceXpress and CoLab Media Consulting, 89% of UK marketers surveyed expect to increase FAST and AVOD spend over the next 12 months.
News categories: FreeWheel, Stefanie Briec, Advertising, Digital TV, Europe, Market Research, UK

Sony Interactive Entertainment to acquire iSIZE
Nov 2, 2023 – Sony Interactive Entertainment has agreed to acquire iSIZE. iSIZE builds AI-powered solutions to deliver bitrate savings and quality improvements for the media and entertainment industry.
News categories: Sony Interactive Entertainment, Content Distribution, Digital TV, MandA, UK, Worldwide