USA (United States of America) Digital TV News
Long-form video now the most popular content regardless of screen size
Jun 13, 2017 – Ooyala has released its Q1 2017 Global Video Index, revealing, for the first time, long-form content represents the majority of time spent watching video on every screen. The report also covers the continued growth of mobile, as well as emerging trends in online video advertising.
News categories:
Ooyala, Digital TV, Market Research, Mobile, USA, Worldwide
US TV subscription streamers are comprised of four mutually-exclusive segments
Jun 12, 2017 – Approximately two-thirds of US adult broadband users now enjoy online subscription video-on-demand (SVOD) services on a home television. But their use of TV streaming is not the only factor that distinguishes them from other adult broadband users.
News categories:
TDG, Michael Greeson, Digital TV, Market Research, Streaming, USA
You.i Engine adds support for Roku Scene Graph 7.6
Jun 5, 2017 – You.i TV has extended the cross-platform reach of its video experience platform by adding support for Roku Scene Graph 7.6. Apps built on You.i Engine for Roku support the standard monetization and discovery features of the platform.
News categories:
You.i TV, Filmstruck, Roku, Jason Flick, Apps, Digital TV, Set Top Box, Streaming, USA, UX, Worldwide
ARRIS Qi3 HD set-top gains security certifications
Jun 5, 2017 – ARRIS International (NASDAQ: ARRS) has announced that its Qi3 HD set-top, with support for industry-standard video decryption protocols, is one of the first devices in this class to achieve both CAL and iTASS certification.
News categories:
ARRIS International, Larry Robinson, Cable TV, Set Top Box, USA
Simulmedia TV audience targeting platform goes SaaS
Jun 5, 2017 – Simulmedia has announced that it is has begun to license a standalone version of its Video Advertising Marketing Operating System (VAMOS), a predictive planning, analytics and execution platform built for TV.
News categories:
Simulmedia, Dave Morgan, Advertising, Big Data, Digital TV, USA
Alphonso raises capital to scale TV data cloud services
Jun 5, 2017 – TV data company Alphonso has announced that it has secured $5.6 million in equity financing led by Manifest Investment Partners. The company will use the investment to expand distribution both in the US and abroad.
News categories:
Alphonso, Manifest Investment Partners, Ashish Chordia, Paul Falzone, Advertising, Big Data, Digital TV, USA, Venture Capital, Worldwide
ANATOMY releases report on how millennials interact with content
Jun 5, 2017 – ANATOMY has released the results of its 2017 'The Young and The Brandless' report, which provides an in-depth look at the media consumption, content discovery habits and network brand recognition capabilities of young (18-26) adults.
News categories:
ANATOMY, Gabriella Mirabelli, Digital TV, Market Research, USA
Univision joins ATSC 3.0 exploitation consortium
Jun 1, 2017 – Nexstar Media (NASDAQ: NXST) and Sinclair Broadcast (Nasdaq: SBGI) have announced that Univision Local Media is now a party to the MOU establishing a consortium to promote innovation and develop and explore products and services associated with ATSC 3.0.
News categories:
Sinclair, Nexstar, Univision, Chris Ripley, Perry A. Sook, John Eck, ATSC 3, Digital TV, Terrestrial, USA
comScore expands partnership with Charter Communications
May 31, 2017 – comScore has announced an agreement with Charter Communications to expand its integration of Charter’s aggregated and anonymized television data from all U.S. markets into comScore's TV measurement service.
News categories:
comScore, Charter Communications, Gian Fulgoni, Advertising, Big Data, Cable TV, Digital TV, USA
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