German satellite STB market grows 70% to 1Q 2012
Wednesday, May 23rd, 2012The Q1 2012 CEMIX Consumer Electronics Market Index report for Germany has been published. Owing to the switch-off of analogue satellite in the country, the number of satellite set-top boxes sold in the first quarter of this year was 2.16 million, up 70% on the 1.267 million figure for the same period of 2011.
Satellite Set-top Box Sales (from this and earlier CEMIX reports):
Q1/2011 1H/2011 Q1-Q3/2011 2011 -------------- -------------- -------------- -------------- kUnits Growth kUnits Growth kUnits Growth kUnits Growth ------ ------ ------ ------ ------ ------ ------ ------ Analogue 2 -79.8% 3 -83.9% 3 -86.9% 3 -88.8% Digital 1,246 -7.6% 2,360 -9.2% 3,840 -0.9% 6,019 11.7% Q1/2012 -------------- kUnits Growth ------ ------ Analogue - - Digital 2,160 70.5%
Growth is relative to the same period in the year before.
The report also gives sales data for TVs, DVDs, Camcorders, Digital Cameras, Home Audio, Personal Audio, Audio/Video Accessories, Automotive Multimedia, Recording Media, Videogames, Mobile phones, PCs and Tablets.
CEMIX, the Consumer Electronics Market Index, is a common project of the Bundesverband Technik des Einzelhandels e.V. (BVT), GfK Retail and Technology GmbH and the Gesellschaft für Unterhaltungs- und Kommunikationseletronik (gfu). The CEMIX contains current market information from competent partners.
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